Happy Valentine's Everyone!

Check out this clip from Mr. Donn Flipse, owner & CEO of Field of Flowers. 

He talks about alternatives to roses for Valentines.... 

 

 

Flowering facts about Mistletoe……

Mistletoe is known as an evergreen parasitic plant. It attaches itself to old Apple, Lime, Ash and Hawthorne trees burrowing its roots deep into the roots of the tree and sucking up its nutrients. Mistletoe has been around for centuries and used throughout different cultures, the Druids believed that it could perform miracles, from providing fertility to humans and animals to curing diseases and protecting against witchcraft. Although unsure where the tradition of kissing under the mistletoe came from some believe that it was the Vikings association with the plant and their goddess of love, Frigga. Others think it’s the ancient belief that it’s related to fertility. However it came about, the “proper” mistletoe etiquette is for the man to remove one berry after he kisses a girl. Once all the berries are gone, no one can kiss under that plant again. For those that follow the “proper” ways it is said to bring good luck to them.

Celebrate with Field of Flowers!!!

Blooming Rose!

Watch this video, it's pretty cool to see

nature at work... 

GRAND OPENING!!!!!!!!

Mark your calendars for the Grand Opening of South 
Florida’s one and only Flower Market.

Field of Flowers is excited to announce the Grand Opening of our one-of-a-kind, South Florida “Flower Market” located in Davie at 5101 South University Drive.  The weeklong event will culminate in a grand celebration on November 13-14 with lots of free giveaways and activities.

Free Design Demo

Every Saturday throughout our event we will have a FREE Design Demo! Featuring Sunflowers!!!! Dates of our demos: 10/16, 10/23 & 10/30

 

No Reservations, No Fees, Just Fun!!!
Bring Family and Friends and enjoy learning together…
Don’t leave after the demo our designer will raffle off their arrangement to one of our lucky attendees!
 

  When:       Every Saturday during our Sunflower Celebration 10/16, 10/23 and 10/30
        
  
  Where:      Davie and Boca Raton stores only



   Time:         2pm at each store

Our demo on Sat 10/30 we will be featuring a Halloween themed arrangement....

Celebrate SUNFLOWERS with Field of Flowers!!!!!

Pretty and Pink!

Field of Flowers supports Breast Cancer Awareness
October is National Breast Cancer Month and to commemorate it we've created two special Pretty in Pink Bouquets. For every purchase, Field of Flowers will donate 20% to the Susan G. Komen for the Cure foundation. To brighten someone's day, give the gift of the Pretty and Pink...

South Florida Flower Businesses To Merge

Two 20-year-old flower businesses in South Florida are combining operations to reduce costs in an economy where flowers are less of an impulse buy.  Field of Flowers, which has retail stores Boca Raton and Davie, and wholesaler Tradewinds Wholesale Florists said Tuesday that they would merge operations. Tradewinds will become the wholesale department of Field of Flowers, moving into its Davie store, said Field of Flowers founder Donn Flipse.

Flipse said the combination of the two floral companies makes sense in today's economy.  By merging operations, they will reduce rent, electricity and insurance cost; and can share flower buyers and drivers to pick up imported flowers at Miami International Airport.  They'll also save on office operations such as accounting and human resources, he said.

Flipse and Tradewinds co-owners Jim, Barbara and Bill Bensen began talking about a merger in the spring. The merger "creates what we're calling a flower market. It will be attractive both for the public and for the trade buying flowers in wholesale quantities," Flipse said. "We look at it as a new type of store."

Field of Flowers employs 80 people and Tradewinds has 11 workers. No employee layoffs are expected due to the merger, Flipse said. "Both our companies are growing, so we don't expect there to be any reductions."

Consumers also will benefit in flower prices, Flipse said. "Between buying in bigger volume to negotiate lower prices, we should be able to reduce prices to customers by 10 percent," he said.

Both flower companies' sales have been down about 15 percent in the past two years from their peak of 2007. "The economy forced us to look at ways of being more efficient to serve our customers better," Flipse said.

Jim Bensen, whose family has operated Tradewinds since 1990, said the merger will enable Tradewinds to expand its wholesale business into new lines, such as floral supplies.

"We're excited about it. We'll be able to bring more products into the South Florida market," said Bensen, who with his sister will stay on with the combined companies. He said his brother Bill, who was the company's accountant, will not continue working for the merged businesses.

Flipse and the Bensons have had a long-time business relationship. Jim and Barbara formerly managed the wholesale division of The Exotic Gardens, a 75-year-old florist owned by Flipse and his family until it was sold in 1989.

This is second acquisition for Field of Flowers since last year, when it acquired a Miami-Dade County flower business.

Celebration with us this Sat, Aug 21st...